YOUR PEOPLE ARE YOUR BRAND

The majority of briefs we receive challenge us to engage directly with potential customers; the people who are possibly going to buy our clients' products or services and help their business grow. That makes perfect sense but there is an important audience that is often completely overlooked - the employees of the brand. Too often employee engagement is viewed purely as a box that needs to be ticked and the means of communication are functional ...

Thedrum.com (Date:02/26/2020 14:52) Read full article >>

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