In far too many of the trademark disputes we cover here, those disputes center around two competing logos or trade dress that look nothing alike, save for one very generic component. To get a sense of what I mean, you can refer back to the Chicago-cubs/' title='Chicago Cubs News'>Chicago Cubs and WASHINGTON Nationals bullying a financial services company because its logo used a capital "W." Or the time one sausage company sued another because both logos had, sigh, a pig in them. ...

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