WEWORK'S FAILED $5 MILLION AD CAMPAIGN, PELOTON'S BRAND-POSITIONING DECK, AND STAR VC FRED WILSON INVESTS IN DIGITAL MEDIA

AP Photo/Mark Lennihan, File Hi! Welcome to the Advertising and Media Insider newsletter. I'm Johnson/' title='Lauren Johnson News'>Lauren Johnson, a senior advertising reporter filling in for Lucia this week. If you're new to this email, sign up for your own here. Send me tips or feedback at [email protected]Businessinsider.com. This week, my colleague Patrick Coffee reported that WeWork was on the brink of spending at least $5 million on advertising just as its finances were collaps...

BusinessInsider (Date:12/10/2019 22:00) Read full article >>

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