THE DEFINITIVE STORY OF PUBLICIS GROUPE'S CONTROVERSIAL AI PLATFORM MARCEL, WHICH HAS BEEN HAMPERED BY CONFUSION, RIDICULE, AND DELAYS

Getty Images AI platform Marcel was intended to help Publicis stand out in an industry where the largest holding companies had rapidly lost market share and stock value. But it ran into problems out of the gate. Microsoft ultimately beat out Google for the contract, and CEO Satya-nadella/' title='Satya Nadella News'>Satya Nadella co-presented the beta version of Marcel at an event in mid-2018. But Publicis executives largely stopped talking about the project as other investments took ...

BusinessInsider (Date:01/10/2020 15:57) Read full article >>

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Satya Nadella: Satya Nadella , is the executive vice president of Microsofts Cloud and Enterprise group, responsible for building and running the companys computing platforms, developer tools and cloud services.
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Google PhotoGoogle: Google Inc. is an American multinational corporation specializing in Internet-related services and products. These include search, cloud computing, software and online advertising technologies. Most of its profits are derived from AdWords.
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Microsoft PhotoMicrosoft: Microsoft Corporation is an American multinational software corporation headquartered in Redmond, Washington that develops, manufactures, licenses, and supports a wide range of products and services related to computing
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Publicis Groupe PhotoPublicis Groupe: Publicis Groupe was a French multinational advertising and public relations company, headquartered in Paris, France. It is one of the world's three largest advertising holding companies . Its current president is Maurice Lvy. Publicis Groupe S.A. provides digital and traditional advertising, media s
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