TESCO TOUTS VALUE THIS CHRISTMAS AS IT TAKES DELIVERY DRIVER ON MAGICAL MYSTERY TOUR

Building on its centenary push –  which celebrates how the retailer has been delivering 'great value' for 100 years – Tesco's Christmas campaign blitz aims to underscore the brand's relevance and convenience in the run-up to the big day. At the core of the grocer's festive push, created by BBH London, is a nostalgic Back to the Future-esque magical mystery tour of the UK; which sees an unassuming Tesco delivery driver embark on an unexpecte...

Thedrum.com (Date:11/15/2019 23:21) Read full article >>

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