TESCO REPRISES 'EVERYONE'S WELCOME' CAMPAIGN: 'IT WORKED FOR US LAST YEAR'

Tesco has brought back its 'However you do Christmas, everyone's welcome' campaign, though it has evolved the creative execution from its first run last year, saying the concept has helped it to re-establish "trust" and "brand love".    Last year's festive push saw Tesco look at moments behind the preparation of the festive turkey celebrated the many ways in which people come together to celebrate Christmas.   The 2017 campaign, also created...

Thedrum.com (Date:11/06/2018 21:47) Read full article >>

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Tesco PhotoTesco: Tesco PLC is a British multinational grocery and general merchandise retailer headquartered in Cheshunt, Hertfordshire, England, United Kingdom. It is the second-largest retailer in the world measured by profits . and third-largest retailer in the world measured by revenues . It has stores in 14 co
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Christmas: Christmas is an annual commemoration of the birth of Jesus Christ and a widely observed holiday, celebrated generally on December 25 by millions of people around the world. A feast central to the Christian liturgical year, it closes the Advent season and initiates the twelve days of Christmastide,
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New Year: New Year is the time at which a new calendar year begins and the calendar's year count is incremented. In many cultures, the event is celebrated in some manner. The New Year of the Gregorian calendar, today in worldwide use, falls on 1 January, as was the case with the Roman calendar. There are nume
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London: London ilndn is the capital city of England and the United Kingdom. With an estimated 8,308,369residents in 2012, London is the most populous region, urban zone and metropolitan area in the United Kingdom.[note 1] Standing on the River Thames, London has been a major settlement for two millennia, it
Building: In architecture, construction, engineering, real estate development and technology the term building refers to one of the following:[citation needed]
December: December is the twelfth and last month of the year in the Julian and Gregorian Calendars. It is one of seven months with the length of 31 days.
November: November is the eleventh month of the year in the Julian and Gregorian Calendars and one of four months with the length of 30 days. November was the ninth month of the ancient Roman calendar. November retained its name when January and February were added to the Roman calendar.