SOUTH KOREAN MEN LEAD THE WORLD'S MALE BEAUTY MARKET. WILL THE WEST EVER FOLLOW SUIT?

South Korean men have long embraced beauty products deemed unmarketable to their Western counterparts. Over the past decade, they have become the world's biggest male spenders on skincare, a market that grew by 44% in the country between 2011 and 2017, according to Euromonitor.

CNN (Date:01/25/2019 00:50) Read full article >>

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