ON THE ADWEEK PODCAST: THE RETAIL EXPERIENCE IN 2020

The retail industry is rapidly changing. Experiential reporter Ian Zelaya writes: "More retailers are using experiential techniques to evolve and compete with online shopping." He joins co-hosts David Griner and Ko Im to discuss the new mall, food hall and IRL shopping. Together with emerging tech reporter Patrick Kulp, we also discuss the world of...

Adweek.com (Date:02/10/2020 15:47) Read full article >>

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