OCADO CHASES ONLINE REVENUE BOOST WITH CITRUS PARTNERSHIP

Online grocery specialist Ocado has formed a partnership with the Citrus digital ad platform, which provides online retailers with a sponsored product and ad platform. Ocado is the first confirmed partner with Citrus UK, aiming to boost online revenues and customer experience by increasing sales and monetising digital shelf space while offering a more personalised experience. Citrus is an avowed rival of Amazon and its attempts to corner the $...

Thedrum.com (Date:01/25/2019 11:10) Read full article >>

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Citrus: Important species:Citrus aurantifolia Key limeCitrus maxima PomeloCitrus medica CitronCitrus reticulata Mandarin orange
Ocado: Ocado is the UK's only dedicated online supermarket, which sells groceries, household products, toys, books, and magazines. Headquartered just outside London in Hatfield, Hertfordshire, the public limited company was founded in January 2002 by Jonathan Faiman, Jason Gissing and Tim Steiner, former G