FRENCH SWIMWEAR BRAND VILEBREQUIN RELAUNCHES ITS $260 SWIMMING TRUNKS AFTER JEFF BEZOS WORE THEM AND CREATED A BUZZ ONLINE THAT WAS TOO BIG TO IGNORE

Getty & Amazon A pair of $260 Vilebrequin swimming trunks that Jeff Bezos was photographed in over the Summer – and were ranked among the 10 hottest menswear items by the fashion search site Lyst – have come back in stock. A spokesperson for the brand told Business Insider that it decided to start reproducing the trunks, which were from the 2014 collection, after Bezos wore them and created a "frenzy" online.  Bezos was pho...

BusinessInsider (Date:11/28/2019 20:01) Read full article >>

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