ADS WE LIKE: GIN-LOVING GRANNY JEAN RETURNS AS THE FACE OF ALDI CAMPAIGN

A 91-year-old great grandmother has returned as the face of Aldi's latest ad campaign, nine years after first declaring her love of the discount supermarket chain's gin to the nation in a 2011 Christmas address. Launching today with a slot on ITV's Street/' title='Coronation Street News'>Coronation Street, the 'Like Aldi' creative stands as an evolution of the popular 'Like Brands, Only Cheaper' direction, putting a modern twist on a familiar message by calling on Jean's services once...

Thedrum.com (Date:02/25/2020 02:41) Read full article >>

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Coronation Street:
Christmas: Christmas is an annual commemoration of the birth of Jesus Christ and a widely observed holiday, celebrated generally on December 25 by millions of people around the world. A feast central to the Christian liturgical year, it closes the Advent season and initiates the twelve days of Christmastide,
- Christmas Wikipedia
Company: A company is an association or collection of individuals, people or "warm-bodies" or else contrived "legal persons" . Company members share a common purpose and unite in order to focus their various talents and organize their collectively available skills or resources to achieve specific, declared g
British: The word British is an adjective referring in various ways to the United Kingdom, or the island of Great Britain, and its people.
Music: Music is an art form whose medium is sound and silence. Its common elements are pitch , rhythm , dynamics, and the sonic qualities of timbre and texture. The word derives from Greek .
Street: A street is a paved public thoroughfare in a built environment. It is a public parcel of land adjoining buildings in an urban context, on which people may freely assemble, interact, and move about. A street can be as simple as a level patch of dirt, but is more often paved with a hard, durable surfa
Marketing: Marketing is the process of communicating the value of a product or service to customers, for the purpose of selling the product or service. It is a critical business function for attracting customers.
Strategy: Strategy is a high level plan to achieve one or more goals under conditions of uncertainty.
Brands: Brand is the "name, term, design, symbol, or any other feature that identifies one seller's product distinct from those of other sellers" Initially, Branding was adopted to differentiate one person's cattle from another's by means of a distinctive symbol burned into the animal's skin with a hot iron